Episode Summary
In this inspiring episode of Start-up to Scale, we had the privilege of speaking with Sourabh Goyal, a mechanical engineer turned coach and community builder. Sourabh shared valuable insights from his multifaceted experiences spanning storytelling, personal branding, influencer marketing, and mentoring.
Key insights:
- Transitioning from engineering to coaching was sparked by Sourabh’s passion for helping others actualize their potential. He found fulfillment in guiding people to align their aspirations with practical strategies.
- Co-authoring the book “Growth Hacking Book 2” taught Sourabh the power of collaboration and content creation. By working together, the authors leveraged their diverse strengths for the book’s success.
- Influencer marketing campaigns for Instamojo and Mentza allowed Sourabh to flex his skills. He highlighted preparation, collaboration, creativity, and analytics as key elements.
- Sourabh views personal branding as an ever-evolving process focused on authenticity and adding value. He advises establishing a consistent presence and nurturing communities.
- At The Goalchy Club, Sourabh provides alternative education and mentoring to empower individuals to live their dreams. He’s a firm believer in non-conventional personal growth.
This wide-ranging discussion provided tangible tips for startups and entrepreneurs looking to thrive. Sourabh’s story is an inspiration, highlighting the fruits of passion, collaboration, and perseverance.
3 May · Season 1 : Crafting Your Initial Brand Buzz · Episode 4
By Ridhi Gulati
In this episode we had the privilege of a conversation with Sourabh Goyal. Beginning his career as a mechanical engineer, Sourabh transitioned into coaching and community building. He shared valuable perspectives gained from his diverse experiences in storytelling, personal branding, influencer marketing, and mentoring.
