Explore 8 Content Tasks You Can Delegate to a Virtual Assistant. Discover efficiency in content creation! Delegate smarter, not harder!
Introduction
In today’s competitive and hectic business world environment, entrepreneurs have multiple roles to play. Did you know that the US digital advertising and marketing market is currently estimated at $460 billion? As they have to wear many hats, one major responsibility for business owners is to create content that resonates with their audience.
As a business owner, you must be looking for an amazing website that entertains, inspires, and informs. You might be looking for someone who can create authentic content for your website that is relevant to your audience. If yes, then you should hire a content creation virtual assistant to help you with all your content needs. Let’s dive into this blog to understand what a content marketing virtual assistant is and which content tasks you can delegate to a virtual assistant.
What is a Content Marketing Virtual Assistant?
A content marketing virtual assistant is a remote professional who specializes in providing support and assistance specifically tailored to the needs of businesses, content creators, and marketers. They focus on content creation, dissemination, and repurposing. Their duties include brainstorming ideas, organizing a content calendar, writing blogs and articles, and disseminating them across different platforms.
As a business owner, it must be difficult for you to come up with new content ideas and craft a compelling copy. A content marketing virtual assistant will help you with all your content needs.
Benefits of Hiring a Content Marketing Virtual Assistant
Zero Additional Expenses
One amazing benefit of hiring a content marketing virtual assistant is that there are zero additional expenses. Content marketing virtual assistants are responsible for managing their own workspace. They pay for their own equipment. This implies that you can hire a qualified content marketing specialist without paying additional money for things like equipment, office rent, or employee benefits (such as paid time off, insurance, and sick leave).
Recruit Globally
Having access to a talent pool of people from all over the world is another benefit of hiring a content marketing virtual assistant. This implies that you can hire an experienced content marketer from a country with a low cost of living.
Top-notch Work
Content marketing virtual assistants have years of experience. They deliver excellent work by the scheduled time. They depend on the employer’s favorable reviews, which is why they provide high-quality work.
More resources:
What a Social Media Virtual Assistant Can Do For You?
10 Cool Canva Hacks for Creative Small Business Owners
8 Content Tasks You Can Delegate to a Virtual Assistant
Let’s understand 8 content tasks that you can delegate to a virtual assistant:
Research Trending Topics
This is one of the most important content tasks that you can delegate to a virtual assistant. Digital marketing is an ever-evolving business. There are many trends and fluctuations in the market. A content marketing virtual assistant helps you stay on top of trending topics. They conduct in-depth research on the internet, compile a list of relevant and trending themes and topics, and then create content. Without thorough research, you cannot create a strategy and content for your business.
A content marketing virtual assistant will help identify your target audience and create a buyer persona. This helps in creating relevant and authentic content for your audience and website. They will do research on your competitor’s content so that you can tweak your strategy if needed.
Create Content Strategy
A content marketing virtual assistant will help develop an entire content strategy. They can help you define your brand’s voice and tone. It helps to ensure consistency across all platforms. They will help define your audience, their preferences, and content ideas that can be used in blogs, websites, and social media channels. They also make sure that everything is relevant to your audience.
It is important to build a relationship with your content marketing VA. You have to clearly communicate your goals and needs to help your VA develop a clear and informative content strategy.
Content Creation
Now that you have your content strategy ready, you can delegate the task of content creation. Content is everywhere. Your business is content. What your audience is talking about is your content. A podcast, graphics, webinars, podcasts, interviews, email newsletters, social media posts, and speaking with your colleagues. Yes, you will find content everywhere.
Your content marketing VA will help create content that is educational, informative, and entertaining. This is one of the important content tasks you can delegate to a virtual assistant. They can write long-format blogs, email newsletters, social media posts, landing page content, and much more. They can convert video content into an article. They can also write scripts for podcasts.
They help in curating new and better content. They also repurpose various content to distribute across different platforms.
For example, if you visit Markeeters, you will find various forms of content under resources such as blogs, web stories, interview guides, podcasts, infographics, and so much more. These are all different types of content for our audience.
Scheduling Content
Content creates brand awareness. Your content is meant to be shared. Your content enables your audience to understand your business. Your content marketing virtual assistant can help create monthly calendars, answer customer queries, and boost your company’s visibility. They also schedule consistent and informative content.
Your content marketing virtual assistant might also know tools like Asana, Slack, and Google Calendar, so they will keep you updated about the post schedules. They can also provide summaries that serve as a roadmap for your next planning and develop plans for publishing at optimal times of day.
Scheduling your content is one of the important tasks you can delegate to your virtual assistant. They reduce your workload and save you time and money. They help produce high-quality content and improve your brand awareness.
Proofreading & Editing
As a business, it is important to share content that is grammatically correct. It is recommended to use easy language and avoid any jargon so that it doesn’t confuse the reader. A content marketing virtual assistant can help you. They can proofread the content and make the necessary changes. The content should be reader-friendly. They will help make the content easy to read.
There are many tools that can help edit your content. Grammarly is a viable option that is used to correct your content’s grammar. The majority of content marketers are proficient with such tools, and they will assist you in writing, proofreading, and editing your content.
Distribution of Content
When the content is created and edited, it is important to share it with your relevant audience. Your content marketing virtual assistant can help distribute content on various platforms. They can update the blog on the website. They can schedule social media posts on the platforms. They can also share email newsletters (weekly, fortnightly, or monthly).
They make sure that the curated content reaches its target audience. From social media platforms like Facebook, Instagram, and Twitter to professional networks such as LinkedIn, they ensure a consistent presence that aligns with your target audience’s preferred online spaces. They also identify the best times to publish a blog and send an email newsletter to improve their open rates.
Content Performance Analysis
For any business, it is equally important to analyze how their content is performing on different media platforms. Are people reading your blogs? Are they opening your newsletters? Are they participating in conversations on social media channels? Are they engaging with your content in any way?
Your content marketing virtual assistant carefully analyzes audience engagement metrics to understand how your content is performing. From likes, shares, and comments to click-through rates and time spent on pages, they examine these metrics to understand valuable insights. This helps improve your content strategy.
Creative Tasks
Your content marketing virtual assistant can also assist you in designing and editing visual content. They can create relevant images, infographics, videos, and reels to complement your content. A basic design tool such as Canva can help you create appealing images for your media channels. They can create design templates to maintain brand consistency.
Content marketers are visual storytellers as well. They will design visuals that enhance your content’s messaging. They can assist in creating a color scheme for your brand. They will also help create a consistent brand identity.
Competitor Analysis
Your content marketing virtual assistant will also help analyze your competition. They can research and analyze content produced by your competitors and identify trends, gaps, and potential areas of differentiation. By understanding the strategies of your competitors, you can improve your content plan. Your content marketing virtual assistant will make sure to provide a roadmap so that your brand remains unique and relevant within your industry.
Content marketing VAs stay updated with trends in the market. They will help your brand adapt to innovation and stay ahead of the competition. It helps establish your brand as a thought leader.
Community Engagement
As an entrepreneur, you will not have time to answer all the queries of your customers and respond to each message and comment. Your content marketing VAs understand the importance of engaging with your audience. They will respond to comments and DMs, initiate conversations with them, and build a community. They will monitor online conversations related to your content. They will participate in various discussions to better understand your audience.
The community will help increase brand loyalty. It will help establish long-term relationships with your customers.
Conclusion
Whether you need help with content writing, content designing, editing, publishing, and distributing your content, you can always hire a content marketing virtual assistant. They will help convert your potential audience into buying customers. They will share the right type of content on the appropriate channels at the right time.
They will help you build relationships with your audience, and ultimately increase your ROI. It is cost-effective to hire them. You do not have to provide training, as they are already experts.
If you need help hiring a content marketing virtual assistant, Markeeters is here for you. You can focus on your core strategies while we connect you with an expert content marketing virtual assistant. Work with seasoned virtual assistants and improve your ROI today!
FAQs
How much does it cost to hire a content marketing virtual assistant?
The cost depends on the amount of work you want a virtual assistant to handle and the fee you are able to work out with the content marketing VA of your choice. It depends on work experience, industry expertise, and technical skills.
Where I can hire a virtual assistant for content?
There are many platforms where you can hire a content marketing virtual assistant for your business. You can hire content marketing VA on Markeeters. You can a enjoy 14-day risk-free trial period to assess the true value of services. We have a cost-effective hiring model so that you don’t have to worry about your content and can focus on core operations.
What tasks you can delegate to a content marketing virtual assistant?
– Content writing
– Proofreading
– Content editing
– Community engagement
– Competitor analysis
