Meesho Success Story: Empowering SMBs & Homepreneurs Through Social Commerce

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Founded in 2015, Meesho is a key player in Indian social commerce, empowering small businesses and homepreneurs. It transforms e-commerce, facilitating sales through social media. 

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Recognized for fostering entrepreneurship, especially among women, Meesho scales operations, diversifies offerings, and plays a pivotal role in India's social commerce landscape.

Image Credit: Google

2015: Inception - Founded with a Vision

- Founded in 2015 by Vidit Aatrey and Sanjeev Barnwal in Bangalore, India. - Mission: Empower SMBs and homepreneurs, especially women, to sell products online.

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2016-2018: Early Growth - Seeding Success

- Meesho gained traction by enabling individuals to start online businesses without upfront investment. - Leveraged social media, particularly WhatsApp and Facebook, for wider reach.

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2019: Funding and Expansion - Capitalizing Confidence

- Secured significant funding in 2019, reflecting investor confidence. - Expanded operations, reaching more entrepreneurs across India.

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2020: Milestones and Recognition - Momentum and Merits

- Achieved milestones with a growing merchant base and increased product categories. - Recognized for fostering entrepreneurship, especially among women.

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2021: Scale and Diversification - Elevating Presence

- Scaled operations, diversifying product offerings, and enhancing technology infrastructure. - Prominent player in India's social commerce landscape.

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