BigBasket Success Story: India's Online Grocery Delivery Pioneer

OLA Cabs Success Story The Ride Hailing App That's Going Places

BigBasket is India's largest online grocery and food delivery service, offering a wide range of products, including fresh produce, groceries, household essentials, and more. BigBasket's success is attributed to its early adoption of the online grocery model, a robust supply chain, and adaptability to changing consumer trends.

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2011: Inception

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2012-2015: Initial Growth

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2016-2018: Funding and Expansion

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2019-2020: Rising Demand and Partnerships

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2021: Tata Group Acquisition

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OLA Cabs Success Story The Ride Hailing App That's Going Places

2011: Inception

BigBasket was founded in 2011 by Hari Menon, V.S. Sudhakar, Vipul Parekh, Abhinay Choudhari, and V.S. Ramesh. It aimed to revolutionize the way Indians purchased groceries by providing an online platform.

2012-2015: Initial Growth

- BigBasket rapidly expanded its product range, including groceries, fresh produce, dairy, and household essentials. - The company focused on building a robust supply chain and logistics network to ensure timely deliveries.

2016-2018: Funding and Expansion

BigBasket secured significant funding rounds, attracting investments from major players in the industry. The company expanded its operations to multiple cities across India, establishing itself as a leading online grocery platform.

2019-2020: Rising Demand and Partnerships

- The demand for online grocery services surged, especially during the COVID-19 pandemic, leading to increased user adoption. - BigBasket formed strategic partnerships with various brands and retailers to enhance its product offerings.

2021: Tata Group Acquisition

– In 2021, Tata Group acquired a majority stake in BigBasket, marking a significant milestone for the company. – The acquisition strengthened BigBasket's position in the market and opened avenues for further growth.