The Magic of Referral Marketing- Here are some cool stats
Step into the world of referral marketing, where customer recommendations transform businesses. Discover the statistics that highlight the power of referrals for business success.
According to 84% of B2B decision-makers, the B2B buying process starts with a referral.
People are 90% more likely to trust and buy from a brand recommended by a friend.
Only 30% of B2B companies have a formal referral program in place.
74% refer to word-of-mouth as their main point of influence for their path of purpose.
28% of millennials say they won’t try a product if their friends don’t approve of it.
Referrals are the 2nd best revenue source for small businesses in the US.
Referred customers have a 37% higher probability of making another purchase.
According to 78% of marketers, referral marketing produces “good” or “excellent” leads.
Referral marketing is more than a strategy; it's a journey where satisfied customers become advocates. Embrace referrals and watch your business flourish through genuine word-of-mouth power.